Finding money for college is a lot easier if you start early at saving for college, when your child is young. Don't depend on grants, scholarships or student loans to be there later. Consider some of these college savings plans which offer tax incentives and flexibility.
These funds are very flexible, in that you can contribute large amounts of money and retain control over the funds. For example, if you child decides to go into the military instead of to college, you can use the funds for another child, grandchild, yourself or your spouse.
529 college savings accounts are considered the one of the best ways to save for college at this time. However, the savings must be reported on the FAFSA and CSS Profile, so it will be considered when calculating the expected family contribution toward college. 529 plan withdraws are not counted as income, as they are already taken into account as savings.
Since financial aid dollars are becoming more scarce, people who started saving early are glad they did.
Your contributions to a Roth IRA can be withdrawn at any time for any purpose without penalty or tax, and the savings does not count as savings for college on your FAFSA application. If you don't need the money for college, you can leave it in for retirement.
For example, say you and your spouse each put $5000 per year into a Roth IRA for 10 years. After 10 years, you will have contributed $100,000 into your Roth IRA. Depending on how you invested the money, let's say it earned $40,000 over the 10 years. You can take any or all of the $100,000 our at any time for any reason, including college expenses. If you want to withdraw any of the $40,000 earnings, you may owe taxes depending on your age and how long you held the funds. So if you plan to use the money for college, the best strategy is to only plan to use your contributions for college, and the earnings for retirement.
Personally, I would consider funding your Roth IRA first, then if you are finding more money for college that can be saved, use the 529 plan. Later, when you are paying for college, spend the money in the 529 plan first, and use your Roth IRA contributions as a backup. If you use your Roth IRA to fund the last year of college, the money won't count as income in the financial aid calculation.
529 accounts are more popular now, and some parents have transferred the money from old UGMA or UTMA accounts to 529 college savings plans. In a custodial 529 account, the funds actually will become property of the student, however for financial aid purposes, they are treated on the FAFSA as savings of the parent for dependent students, and savings of the student for independent students.